Marketing Communications Director (Chengdu)

Source: | Author:佚名 | Published time: 2024-11-21 | 25 Views | Share:

We are seeking a seasoned Marketing Communications Director with a strong background in luxury retail or premium consumer brands for a luxury Hotel in Chengfu.

This role is responsible for leading brand strategy, marketing initiatives, and communications to enhance brand positioning and market influence.

Key Responsibilities:

  • Develop and execute comprehensive brand and communication strategies to elevate brand visibility and reputation.

  • Plan and manage creative marketing campaigns and events, ensuring alignment with brand identity.

  • Leverage digital platforms and social media for brand promotion and audience engagement.

  • Collaborate with external agencies and partners for PR and media relations.

  • Lead and mentor the Marcom team, driving high-performance outcomes.

Requirements:

  • Minimum 8-10 years in brand marketing or communications, with proven success in the luxury or premium market.

  • Strong understanding of the high-end consumer market, with excellent communication and negotiation skills.

  • Candidates from Mainland China, Hong Kong, Macau, or Taiwan are preferred.

  • Proficiency in Mandarin and English is essential.


Interested candidates, please send me your updated CV to: melody.li@selective.com.hk And quote job reference number: ML20241031